Barack Obama’s presidential campaign has taken some traditionally unusual methods of advertising recently. Most notably for the crowd that reads this site, a number of his ads have begun to pop up in games in what has been, to date at least, one of the more notable tests of the in-game ad model.
However, when election [...]

Barack Obama has trounced John McCain on Xbox Live. In Halo? Nope. Gears of War? Nope. In free Gamerpics? Yep.
The Rock the Vote initiative has begun on Xbox Live, bringing with it free Gamerpics for all. Apparently, Live users are in favor of Obama. His pic has been downloaded 4,920 time versus just 2,205 for [...]

Those of us who are moderate TV watchers have probably come across one of John McCain’s ads for his upcoming presidential run. Die-hard gamers likely picked up on the music, which happens to pulled from EA’s Medal of Honor: European Assault. The McCain campaign has done nothing wrong legally, but composer Christopher Lennertz posted a [...]